承襲人類基因組計劃對生命底層結構的研究範式，人類文化基因組計劃（HMP）旨在構建一個匯聚全球多元文明與文化基因的數字整合接口，爲異質文化元素提供跨時空的對比參照、要素拆解、創新利用與創造性轉化的全球文化基因數據庫與共享共建的數字人文協作平臺

Inheriting the research paradigm of the Human Genome Project for the fundamental architecture of life, the Human Memeplex Project (HMP) is designed to establish a digital integration hub that brings together the world’s multiple civilizations and their cultural genes. It serves as a global database and a co‑constructed digital humanities platform, enabling cross‑temporal comparison, element dissection, innovative reuse, and creative transformation of diverse cultural components.

文化基因圖譜的提取與構建，是人類文化基因組計劃（HMP）最核心的技術環節與知識生產基礎。正如人類基因組計劃通過測序與圖譜繪製揭示了生命遺傳的底層密碼，HMP的文化基因圖譜提取與構建，旨在將紛繁複雜、散落於全球各文明體系中的文化元素，系統化地識別、分類、編碼與關聯，最終繪製出一幅可供跨時空對比、要素拆解與創新轉化的全球文化基因數字圖譜。

The extraction and construction of the Genealogical Meme Chart constitute the core technological component and the knowledge-production foundation of the Human Memeplex Project (HMP). Just as the Human Genome Project unveiled the underlying code of life’s heredity through sequencing and mapping, the extraction and construction of the Chart under HMP aim to systematically identify, classify, encode, and correlate the complex and widely dispersed cultural elements across the world’s civilizations, ultimately producing a digital atlas of global cultural genes that enables cross‑temporal comparison, deconstruction of elements, and creative transformation.

全球鄉村創意知識庫（GRCC）是一個致力於彙集、整合與傳播全球鄉村創意實踐與可持續發展經驗的綜合性知識平臺。以文化創意賦能鄉村振興爲核心使命，GRCC下設三大核心板塊，分別從國際學術協作、全球田野探尋與本土文化數字化三個維度，構建起貫通理論、實踐與數據的多層次知識體系。

The Global Rural Creative Knowledge Commons (GRCC) is a platform dedicated to collecting, integrating, and disseminating creative practices and sustainable development experiences from rural communities around the world. With the mission of empowering rural revitalization through cultural creativity, the GRCC comprises three major pillars that build a multi‑tiered knowledge system bridging theory, practice, and data across the three dimensions of international academic collaboration, global field research, and the digitization of local cultures.

作爲教席全球網絡化建設的關鍵載體，“國際工作站”致力於在世界各地建立實體化的學術協作與文化交流平臺。工作站聚焦高水平研究交流、前瞻性政策建議與社區賦能等核心職能，積極運用數字化及人工智能等前沿技術，推動文化遺產的可持續保護與創造性發展

As an innovative action for the global networking of the Chair, the International Workstation is dedicated to establishing physical platforms for academic collaboration and cultural exchange in diverse regions around the world. Focusing on core functions such as high-level research exchange, forward-looking policy recommendations, and community empowerment, the Workstation actively employs cutting-edge technologies including digitalization and artificial intelligence to promote the sustainable preservation and creative development of cultural heritage.

“文藝賦美鄉村全球探尋計劃”由新華網、北京大學文化產業研究院與聯合國教科文組織鄉村創意與可持續發展教席共同發起，於2025年12月在海南博鰲正式啓動。該計劃旨在全球化與城鄉變遷的時代背景下，以文藝方法激活鄉村文化生命力，構建貫通中國鄉村經驗與世界鄉村智慧的國際合作機制。

Co-launched by Xinhuanet, the Institute for Cultural Innovation at Peking University, and the UNESCO Chair on Creativity and Sustainable Development in Rural Areas, the Global Exploration Initiative of “Enriching Villages through Arts and Culture” was officially inaugurated in December 2025. Against the backdrop of globalization and urban-rural transformation, the Initiative seeks to revitalize rural cultural vitality through artistic and cultural approaches, and to establish an international cooperative mechanism that bridges Chinese rural experience with global rural wisdom.

鄉土繪畫是中國農耕文明、海洋文化與各民族原生態審美的活態結晶，深深鐫刻着中華民族最原生態的審美追求與厚重的鄉愁記憶。該數據庫以數字檔案爲基石，系統開展鄉土繪畫作品的數字化採集、分類歸檔與永久保存。通過口述史採編記錄藝術家與傳承人的創作故事與技藝傳承；藉助新媒體傳播推動鄉土藝術走向更廣闊的大衆視野。

Vernacular painting is a living embodiment of China’s agrarian civilization, maritime culture, and the pristine aesthetics of its diverse ethnic groups, deeply inscribed with the most primordial aesthetic aspirations and profound nostalgic memories of the Chinese nation. Built upon digital archiving, this database systematically undertakes the digitization, classification, archiving, and permanent preservation of vernacular painting works. Through oral history fieldwork, it documents the creative narratives and craftsmanship inheritance of artists and tradition-bearers; via new media dissemination, it brings vernacular art to a broader public audience.